Game for your mind
When we investigated the various use cases of computer vision for commercial purposes we saw in the Red Bull brand a great example of how their world famous can become a key to mind challenge.
Red Bull has always been focused on action sports - adrenaline - has always been involved in its brand.
In the recent period, a departure from the traditional strategy of adrenaline sports to activities related to brain activity is seen. A new segment that they want to persuade has become students who are learning late,
drivers who drive longer distances, and all who have a strong brain activity. And we were thinking - what if a Red Bull can in addition to the stimulating liquid contained simultaneously brain challenge?
But first - we had to develop web-based computer vision algorithm that can recognize Red Bull can. And we did it. How to play?
Red Bull has always been focused on action sports - adrenaline - has always been involved in its brand.
In the recent period, a departure from the traditional strategy of adrenaline sports to activities related to brain activity is seen. A new segment that they want to persuade has become students who are learning late,
drivers who drive longer distances, and all who have a strong brain activity. And we were thinking - what if a Red Bull can in addition to the stimulating liquid contained simultaneously brain challenge?
But first - we had to develop web-based computer vision algorithm that can recognize Red Bull can. And we did it. How to play?